Top 7 Free Keyword Research Tools
Now more than ever, various niches and SERPs have become incredibly competitive. Whether the goal is to target keywords for a major pay per click campaign or improve visibility in SERPs as part of a broader SEO strategy, finding the proverbial “sweet spots” where effort, time, visibility and cost are all relatively well-balanced is a […]
High Volume Vs. Low Volume Keywords – Which Ones are Worth Targeting and Why?
Whether the goal is to produce a superior pay-per-click marketing campaign or target niche audiences through the power of search engine optimization, understanding the value of keywords is essential to the process. Many years ago, the art of keyword planning and research was simple: find potential targets, stuff content with mentions and reap the rewards. […]
How Does Migrating to a Web Host Affect Your Site’s SEO?
Building a formidable web-based presence that drives traffic from multiple sources is a cornerstone of proper online brand management. With both organic and paid marketing efforts capable of attracting visitors, customers and subscribers, investing in a diversified traffic strategy is all but required. Despite the numerous methods for increasing reach and visibility, some of the […]
How to Maximize Your Site’s Voice Search Performance
Since the advent of the internet, going online to search for the information we need has become a part of daily life, but with the development of mobile devices, it is becoming even easier to quickly gain access to what we need while on-the-go. However, in a world where 1.56 billion smartphones were sold in […]
How to Brush Up on Your SEO Skills So You’ll Be More Employable in the Marketing Field
Are you looking to find a career in marketing? Maybe you’re already in the field and are simply hoping to work your way up the career ladder. Then again, it may be a completely new field for you and you’re looking to make some big changes in your life. Obviously, to find that “perfect job” […]
How Do 301 Redirects Affect SEO?
Ask SEO experts about redirects, and they’ll tell you just how tricky redirects can be. Redirecting traffic from one endpoint to another may be necessary in some cases, but the impact of redirects to a site’s SEO performance is not always positive. The only exception to that rule is the 301 redirect. This type of […]
How to Tell if You’re Talking to a Black Hat SEO Company
Although it’s very easy to find a reputable business when seeking the best white hat SEO services, there are several other businesses out there looking to get your attention who only offer black hat services in return. We should all know by now that, while black hat methods offer a quick and effortless way of […]
Low Budget SEO Techniques That Still Work in 2019
SEO stands for Search Engine Optimization. It is what companies use to develop their internet presence by ranking higher on a Search Engine Results Page (SERPs). This may sound complicated, but there are many simple techniques that can be used to boost your presence online. SEO has become one of the most popular and competitive […]
Why Broken Links Can Harm Your Website… And What to Do About Them
Today, more and more business owners enjoy using website building platforms such as WordPress, Weebly and Wix due to the fact that not only are they easy to use, but they also allow you to take total control over your website and make changes at any time, without the need to pay a professional to […]
Free SEO Tools You Can’t Do Without in 2019
For some reason, a lot of people are under the impression that you have to pay hundreds and hundreds of dollars on a SEO tool if you want to get any results. While it is true in some cases that you will have to pay for more advanced features, you can easily get by with […]