What is Website Accessibility and Why Does It Matter?

When building a website, most people think about things like how and where to put calls to action, which keywords to use, and design elements like color schemes and pictures. But very few understand how important it is to make their site accessible to everybody, including people with disabilities. Many will also be surprised to […]
What are Pillar Pages?

Pillar pages are an essential part of today’s inbound digital marketing campaigns, and they form one half of a Pillar – Cluster SEO strategy. To explain the meaning, role, and importance of pillar pages, a definition of the term is necessary. Pillar Page: Definition The pillar page is a central page of umbrella content that […]
How to Choose the Right CMS for Your Website

As a web designer, you have a very unique set of tools that you need to work with. A CMS, or Content Management System, is a program that manages the digital content of a website. Some examples of CMSs include Wix, a user-friendly system that enables anyone to create and update a website without the […]
How Do Web Design and Web Development Really Work?

Web design encompasses a variety of disciplines and skills in the creation and maintenance of sites. The different disciplines of web design cover web graphic design; web user interface design; content management; authoring, which includes standardised software and proprietary coding; and search engine optimisation. The web is constantly growing and changing, and this creates many […]
