Digital PR Campaigns Built Around a Story

Full campaigns built on original data, surveys, or expert angles, designed to earn coverage and links at scale. We create the story, pitch the right outlets, and you approve the media list.

We pitch journalists and editors personally with stories worth covering, never mass blasts.

You work with a real account manager and talk to a human, from the first angle to the final report.

You see and approve the target publications before any pitching begins.

Our team is spread across time zones, so updates and replies reach you 24/7.

What Is a Digital PR Campaign?

A digital PR campaign is a coordinated push built around a single strong idea, usually an original data study, a survey, or a piece of expert commentary that journalists want to write about. The goal is broad coverage across multiple outlets, rather than a single placement.

We handle the whole thing, from finding an angle with a real chance of pickup, to creating the asset, to pitching journalists and managing every reply. You approve the target media list before outreach starts, and you get a clear report of every piece of coverage, mention, and link the campaign earns.

How our process works?

1.
2.
3.
4.
Consultation & Analysis

We start by understanding your brand, your spokesperson, your market, and the kind of coverage you want.

Angle & Media List

We shape the story or angle and build a target list of relevant publications that fit your brand and goals.

Approval

You review the media list and the angle we have prepared, and you have the final say before we pitch anyone.

Outreach & Reporting

We pitch the journalists and editors and handle every reply, then update you with each piece of coverage, mention, and link as it lands.

What you can expect?

Our campaigns are designed to deliver measurable results while maintaining transparency and quality throughout every stage of the process.

Coverage on publications your customers and peers actually trust.

A mix of linked and unlinked brand mentions that build authority.

We handle pitching and follow up, so you barely lift a finger.

A full record of every placement, ready to report to clients or leadership.

Why choose our
Digital PR?

Brand Authority

Build trust by showing up on respected sites in your field.

Strong Links

Earn editorial links that are hard for competitors to copy.

AI Visibility

Feed the brand signals that AI search tools use to recommend you.

Real Relationships

Genuine journalist and editor contacts, built over years.

Global Reach

Run campaigns across markets and languages.

White Label Ready

Resell campaigns and reports under your own brand.

Stay informed

A campaign builds one strong story and pitches it widely to earn coverage across many outlets, while a single placement targets one specific site or feature.
Yes. We can build the data study, survey, or commentary that the campaign is based on, then design the outreach around it.
We agree a minimum for each campaign up front. Editors make the final call, so we focus on angles with a strong chance of pickup and replace or refund shortfalls.
Yes. Many of our clients are agencies who resell our campaigns under their own brand with clean, unbranded reports.

Why partner
with ESBO?

We understand the challenges agencies face when scaling SEO operations. Our service is built specifically to support agencies with dependable, scalable link acquisition.

Contact Us

Name *
Phone *
Email *
Your message
I accept the Privacy Policy *