Why Even the Pros See Search Engine Rankings Plummet Sometimes
Imagine waking up one day, opening your ranking report, and finding that your site’s hard-earned position on Google’s search results has fallen significantly. Maybe you don’t have to imagine. Perhaps your website dropped out of the top 10 – or plummeted straight out of the top 100 without a trace. Of course, this is not […]
How to Identify Trending Topics You Can Target for SEO
Search engine optimization can give your business website a competitive advantage, improve your credibility, and create more high visibility for your business online including many more benefits. However, to do this, you will need to identify the right keywords, including trending topics that you can target for SEO on your website, business blog, or YouTube […]
Is it Worth Hiring an In-House SEO Expert?
More businesses today are paying attention to their search engine rankings and understand the importance of having a sound SEO strategy. This is a good thing, but many business owners can become overwhelmed when they are first introduced to SEO, and suddenly feel the urge to hire outside help so they can improve their results. […]
Natural SEO Boosts Search Engine Rankings
Natural SEO is a combination of methods that improve a website’s organic search rankings. It utilizes valid HTML and XHTML coding, and real participation in social media to stimulate ongoing and new discussions about topics that are relevant to a business’ industry. Unlike traditional SEO, it is faster than organic search optimization. It is faster […]
How to Boost Your SEO Very Fast
Creating a mobile-friendly website is an essential part of boosting your SEO. Mobile users can search for information almost anywhere, which means that responsive websites will give you an extra boost in traffic. Of course, the cornerstone of any SEO strategy is quality content. It should answer a relevant question in the most helpful way […]
6 Useful Tips to Reduce Your Website’s Bounce Rate
The internet is full of websites and companies trying to fight and compete for visibility online. With so many different websites to choose from, and with competitors racing to get the search traffic before you, it can be difficult to get more visitors to your website. However, getting the traffic isn’t the only challenge. You […]
What are Pillar Pages?
Pillar pages are an essential part of today’s inbound digital marketing campaigns, and they form one half of a Pillar – Cluster SEO strategy. To explain the meaning, role, and importance of pillar pages, a definition of the term is necessary. Pillar Page: Definition The pillar page is a central page of umbrella content that […]
What to Expect from Google’s Top Stories Carousel Update
The Top Stories displayed in the Google search results for AMP has proven popular. So much so that Google is now using its Top Stories Carousel Update to implement it for non-AMP regular article pages and posts. As the number of additions above-the-fold and above the Top 10 search results continues at a pace, website […]
How to Use Off-Page SEO to Drive Website Traffic
Everyone wants their website to rank high on search engine result pages. SEO is one of the key ways to improve your website’s ranking. Strictly speaking, SEO is the act of optimizing your website’s visibility and footprint online. There are two types of SEO, namely on-site and off-page SEO. While on-site SEO includes all the […]
Selecting an SEO Agency
Before selecting an SEO agency, you should consider a few factors. The following are some factors to consider: Link building strategy, Inbound links and Website health monitoring. This contract length is also important. A good SEO agency should be able to keep you updated on the progress of your campaign. In addition to these factors, […]